Wendy Liew刘文爱

Honest planning for Singapore families

Plans that protect what matters most.

I've spent more than twenty years helping Singapore families with insurance, trusts, and will planning. Practical advice, honest reviews, no sales pressure.

Wendy Liew (刘文爱)

Wendy Liew刘文爱

Assistant Vice President, Financial Services · Manulife Financial Advisers Pte. Ltd.

MDRT member · AEPP

About me

More than twenty years in finance. Now focused on what matters.

I've spent more than two decades in Singapore's banking sector, leading wealth management teams and managing portfolios for high-net-worth clients across DBS, OCBC, ANZ, and Standard Chartered.

In late 2021, I stepped away from corporate banking to do what I'd always loved most about the work: sitting across from a family, listening to what they actually need, and building a plan that protects them.

What I help with

Three areas, deeply known

Each is its own discipline. I focus on these because they're the planning decisions that compound over decades.

Insurance Policies

The right protection, sized to your life

From hospitalisation and critical illness to whole-life and term cover, choosing what fits your family without overpaying.

Trusts

Pass on what you've built, on your terms

Structured giving for spouses, children, and dependants with special needs, using vehicles that fit Singapore's legal landscape.

Will Planning

Clarity for your loved ones, when it matters

Drafting and review of wills aligned with your assets, family structure, and the rest of your legacy plan.

In their words

Quiet confidence, built over time

My clients are families I've known for years. These are the kinds of things they say.

We have been dealing with Wendy over the last couple of years and have been very impressed with her knowledge of finance markets and her services. She has understood our requirements and been accurate in her advice to us and diligent in her service rendered. I would happily recommend Wendy as an investment advisor to others.

Long-standing client

Regional head, financial services

I highly recommend Wendy Liew as a financial advisor of exceptional integrity and strong principles. Her commitment to always acting in the best interest of clients sets her apart in the industry.

Professional services client

Customer success lead, technology

I wholeheartedly recommend Wendy Liew to anyone in search of a diligent, responsible, and proactive financial advisor. Wendy consistently showcases an exceptional commitment to her clients.

APAC operations client

Sales and performance management

Insights

Notes from the practice

Plain-language thinking on the planning questions I hear most often.

Trusts·5 min read

Why every Singaporean parent should at least consider a testamentary trust

A trust isn't just for ultra-high-net-worth families. For parents with young children, the case is simpler than you might think.

12 April 2026Read
Insurance·4 min read

Insurance isn't just about premiums; it's about peace of mind

Cheap cover that lapses in year three is the most expensive insurance you'll ever buy. Some thoughts on sustainable protection.

20 March 2026Read
Planning·3 min read

Three questions to ask before signing your next policy

Whether you're working with me or anyone else, these are the questions I'd want my own family to ask.

8 February 2026Read

Not sure where to start?

The first conversation is a no-cost review of what you already have. I'll tell you honestly whether you need anything else, and what it's worth.